Friday, 17 January 2014

British Library Web in Feb Webinars


Intellectual Property for Business 4th February, 11 – 12pm

An understanding of intellectual property and its protection is vital for anyone with an idea, whether it’s an invention, a brand name or a song. As well as covering the different types of intellectual property this workshop will demonstrate how to search for patents, trade marks and registered designs using a sample of the databases freely available via the internet.

Event page: http://www.bl.uk/bipc/workevents/webinaripfeb.html
Booking page: https://attendee.gotowebinar.com/register/4252658444176219905

Social Media for Business 6th February, 11 – 12pm

Covering blogs, Twitter, LinkedIn, Facebook and more, this webinar will teach you the basics about the different types of social media and how to use them effectively for your business. You'll learn how to choose the most appropriate platforms for you, how to use them properly and engage your customers to increase sales and brand awareness.

Event page: http://www.bl.uk/bipc/workevents/webinarsocmediaweb.html
Booking page: https://attendee.gotowebinar.com/register/4528903044073310209

Intellectual Property for business 18th February, 2 – 3pm 

An understanding of intellectual property and its protection is vital for anyone with an idea, whether it’s an invention, a brand name or a song. As well as covering the different types of intellectual property this workshop will demonstrate how to search for patents, trade marks and registered designs using a sample of the databases freely available via the internet.

Event page: http://www.bl.uk/bipc/workevents/webinaripfeb.html
Booking page: https://attendee.gotowebinar.com/register/5025012586130774529

Business information 19th February, 11 – 12pm 

Are you exploring a business idea and want to know if there is a market for it? Do you want to find out more about a particular competitor, supplier or a potential customer? This webinar will help you discover the wealth of business information resources that are crucial to your success.

Event page: http://www.bl.uk/bipc/workevents/webinarbusinfofeb.html
Booking page: https://attendee.gotowebinar.com/register/1965344405040676353

Introduction to social media 20th February, 3 – 4pm

The potential to reach new customers through social media has never been greater and is constantly growing. With £5.67 billion attributed to online purchases annually and website visitors being ten times more likely to make a purchase if they are directed from social media, you could be missing out on valuable promotion and sales. Neil Infield will cover some of the key social media platforms, with tips on how to use them effectively to engage your customers to increase sales and brand awareness.

Event page: http://www.bl.uk/bipc/workevents/socialmediaswebinfeb.html
Booking page: https://attendee.gotowebinar.com/register/3477540129989639169

Introducing Lean Startup 24th February, 3 – 4pm

Lean Start-Up helps entrepreneurs reduce the cost of developing new products and services by ensuring that they do not waste time and money designing features that customers do not want. This webinar provides the ideal introduction to Lean Start-Up philosophy and practices. It will be of interest to anyone considering launching or developing a product or services, business support providers, or anyone interested in this increasingly popular business model.

Event page: http://www.bl.uk/bipc/workevents/leanstartupweb.html
Booking page: https://attendee.gotowebinar.com/register/9043917801179838721